Odds are you know of the cultural marvel, Marie Kondo. She is an organizing consultant, an author of four best-selling books, the star of a reality series streaming on Netflix, and is herself a ubiquitous presence, the subject of talk shows and magazine articles and the inspiration for YouTube videos.
What distinguishes Kondo from others in a similar line of work (for example, good housekeeping, closet organization, decluttering, refining) is her method. She doesn’t just go room-to-room (kitchen, garage, teen bedroom) and throw things away. She tidies up category-to-category (e.g., clothes, books, souvenirs, collectibles) in terms of what’s valuable, monetarily or sentimentally. Her goal is an environment whose furnishings and objects spark joy. For some of her devotees, tidying-up is also another way to present a higher profile on Instagram or other Scoreboards, not bragging, per se, but just looking good, prosperous, competent, no longer a drone in the great hive of human activity.